Forma

Albert Lawn Tennis Club

Brand and marketing case study
Branding and Marketing

The Albert aproached me with a view to create a branding style that could be used across a range of print and social media items. It had to be fun bright and energetic. I proposed a clean bright layout based around conceptualised figures with a minimalist style. Using five key colours I created a series of figures in various scenarios. The idea was to have flexibility in promoting different programmes on offer and raising the profile of the club.

The result is a dynamic fun, clean and bold style that will be used across publicity material. The development formed the basis of a website which follows the same concept clean, bright and bold.

A sample of the figures created, provided to the club as transparent png assets along with different print formats and social media sizes.